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In the competitive world of distribution, increasing penetration rates and driving add-on sales isn’t just about having a great product—it’s about embedding that product into the sales process and staying top of mind with the…

The rewards and recognition landscape are evolving, and businesses are embracing the convenience and efficiency of digital solutions. The days of dealing with the hassle of plastic cards, post office trips, and complex logistics are…

Employee turnover is expensive. Gallup estimates that replacing leaders’ costs 200% of their salary, technical employees 80%, and frontline workers 40%— not including losses in morale and expertise. Businesses in Australia can help reduce staff…

Some quick answers on FBT requirements on gift cards provided to employees by their employer in Australia.A. You must lodge a fringe benefits tax (FBT) return if, for the FBT year (1 April to 31…

In today's fast-paced business environment, efficiency is key. As companies strive to streamline their operations and improve employee satisfaction, one tool has emerged as a game-changer: digital gift cards. These modern-day rewards offer a plethora…

As the festive season approaches, business administrators often find themselves juggling end-of-year celebrations, Christmas parties, and the daunting task of selecting the perfect Christmas gifts for their team. This period can be hectic and stressful.…

Christmas is just around the corner; it is a busy time organising Christmas parties and choosing gifts for your team. Why not reduce your stress by using MicroGifts digital gift cards this year?  Our digital…

Referrals remain one of the most effective and cost-efficient ways to generate leads for businesses in Australia. Turn customers into advocates! Followers into influencers! Staff into silent salespeople! If you currently have a lead generation…

A recent Industry study (1) has revealed why gift cards are increasingly popular and growing rapidly as the preferred method of gifting in Australia. The average consumer now purchases 5.8 gift cards a year. 49%…

Driving Employee engagement in Australia through reward & recognition programs is increasingly important – but how do you achieve the best results and ROI for your business. Generally, programs can be split into 2 types:…